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Using video as a medium to teach, learn or inform has several benefits. It can quickly convey messaging, grab attention instantly and is a useful communication tool. Video also adds an element of authenticity to your work, as students and consumers are more likely to engage with content that they believe is real and original....
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Modern businesses operating in today’s market have a significant trust hurdle to overcome when trying to reach customers. It’s an unfortunate fact that the market is filled with businesses that make big promises without any intention of following them through – which makes it harder for businesses which are the real deal. So how can...
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Video is an integral part of any brand’s marketing strategy and is used for landing pages, social media platforms and emails. With so many businesses producing this type of content, many businesses in Perth are turning to any technique that enables their filmed material to stand out, such as animation. Animation is no longer just...
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Your business needs to shoot a commercial or company training and sales video. If like most businesses you don’t have someone in-house to film it for you, you’ll need to find a video production company and fast. Using a search engine to look up “best video production companies in Mauritius” is going to give you...
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Every online business working knows that videos are a great way to reach today’s generation of consumers in an attention deficit environment. Researchers even believe that video marketing will account for up to 70% of all online traffic next year. With results showing that the majority of consumers are more likely to make a purchase...
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When listening to Nicola Mendelsohn at the conference in London on June 14th, we understand that facebook will be most certainly mobile going forward and it will probably be mainly video. Snapchat just dethroned twitter and went 3rd in the list of top social media platform. (behind Facebook and Instagram) Marketers need to understand that...
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