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Video is an integral part of any brand’s marketing strategy and is used for landing pages, social media platforms and emails. With so many businesses producing this type of content, many businesses in Perth are turning to any technique that enables their filmed material to stand out, such as animation. Animation is no longer just...
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Your business needs to shoot a commercial or company training and sales video. If like most businesses you don’t have someone in-house to film it for you, you’ll need to find a video production company and fast. Using a search engine to look up “best video production companies in Mauritius” is going to give you...
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Every online business working knows that videos are a great way to reach today’s generation of consumers in an attention deficit environment. Researchers even believe that video marketing will account for up to 70% of all online traffic next year. With results showing that the majority of consumers are more likely to make a purchase...
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When listening to Nicola Mendelsohn at the conference in London on June 14th, we understand that facebook will be most certainly mobile going forward and it will probably be mainly video. Snapchat just dethroned twitter and went 3rd in the list of top social media platform. (behind Facebook and Instagram) Marketers need to understand that...
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The entire process of creating quality online video boils down to four steps: Goals Message Format Distribution and promotion FIRST STEP: GOALS Every video you make has an intended purpose so keep in mind what you want to accomplish when creating the video. Some of the more obvious goals include: Boosting exposure Redirecting trafic to...
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Video Marketing
Now that you have a better idea as to what video marketing is, let’s take a look at the benefits. If you’re having trouble selling your marketing team, clients, partners and boss on the concept of online video, they might feel differently when they look at some of the benefits the business stands to gain. We’ll...
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